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Joe Budden Reintroduces Himself

When the name Joe Budden comes up in most hip hop conversations, the words “one-hit-wonder,” are usually associated with him.  If not for his 2003 hit record “Pump It Up” most wouldn’t know who Budden is.  Unless of course you know of him on VH1’s “Love and Hip Hop” and his very public relationships with Ester, Tahiry and Kaylin.  To the underground faithful – or just the Joe Budden fans – though, Budden is considered to be one of hip hop’s true great lyricists.  He has built a dedicated following without the use of mainstream radio due to his independent and mix=tape releases.  Budden’s style has been considered “emo” as he wears his emotions on his sleeve, goes in depth about the pitfalls of his life and does so with brilliant word-play.   With all that being said, Budden has been in the game for over a decade and doesn’t scratch the surface of what is considered to be a “rap superstar.”

Budden has maintained consistency in his product and a little more than a year ago, began his podcast “I’ll Name This Podcast Later.”  The podcast has proven to be successful and at times controversial.  He (along with his podcast partners Marissa Mendez and Rory) have been the subject of social media attacks from other artists such as Meek Mill but it doesn’t stop the show’s continued fan support.   Most recently, Budden was very hard on Drake, an artist who Budden has openly been a fan of on his podcast.  Budden was less-than-enthused with Drake’s last project “Views” and even went as far as saying: “I think that that kid on that album that I heard sounds real fucking uninspired.”  What this did was inspire a slight jab from Drake aimed at the direction of Budden in a snippet of a track released on social media where Drake  mutters the words “pump, pump, pump it up.”   Budden didn’t take this as a “diss” and publicly shrugged it off.  .  .

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Then Drake released “4 PM in Calabasas” and Joe Budden combed through the lyrics of this song like a detective thirsty for some evidence:  “All of a sudden I got people showing how much they truly resent me/They whole demeanor just spells envy/they tryna tempt me.”

Budden laid low for a little while and then released a six minute verbal assault on Drake disguised as a song called “Making a Murderer, Pt.1”

The track, produced by Araab Muzik, supplied hip hop with enough ammo to burn through the next couple of weeks, as Budden took slight jabs at Meek Mill and Jay-Z (very slight but if you look back there is actually history there as well) – but the focus is clearly on Drake : “I’m a wordsmith for reall, you thought Quentin was bad/You made me proud, lad, but it seems my child mad/ With all the clout that he grabbed, theres still doubts from his dad.”  Budden has acknowledged before that Drake was a fan of Budden’s and even has ran with some of Budden’s style in the past. . .

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Joe Budden truly peppered enough quote-a-bles on this track, I could’ve printed out all the lyrics to the song and the reader would have gotten the point, but these gems should suffice in getting the point across: ” You’re so indirect, shit wasn’t real clear/Either Jimmy actin’ or he really miss a wheelchair. . . .i figure he’s close to his death to know the reaper/in fitted sweats with old sneakers, the flow ether/gassed cause he KO’d Omeeka/no, Joe’s deeper. . .Your words ain’t sayin a thing/I kilogram without weighing a thing/ nigga you baitin’ a king.”  And for those that didn’t get that “kilogram” line – think about it – Kilogram / Kill-a-Graham / Drake’s real name is Aubrey Graham – the boy Budden got lyrics. . .

Now, should Drake respond?  For the sake of hip-hop, yes he should – but in truth, Drake’s best action – career-wise – is to ignore it.  On the grand scheme of things, Budden isn’t in the same stratosphere as Drake.  If Drake ignores “Making A Murderer, Pt. 1” it will be as if the track never existed.   Drake is that big of an artist.

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Drake’s fans have taken to social media and have attacked Budden for trying to re-ignite his career by dissing Drake.  There might be some truth to that, but in reality, Budden is a rapper.  This is what rappers do (or at least used to do.)  He isn’t hiding behind subliminal lines or staying off of social media – he never has.  This is what he is.  Other Drake fans have said that the diss-track is altogether weak – which is obviously a blinded opinion.

Budden has done what needed to be done.  Today’s rap artists seem to be too comfortable.  Jump-Off-Joey has just shook the foundation from the top of the totem-pole and people are getting nervous.  Drake has a lot to lose if he comes out flat with a rebuttal record or loses this battle with Budden altogether.  For Budden, he has nothing to lose.  He has already gained a bunch of new listeners though who have been shut-off from the music he’s created over the last few years.

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In hip hop, “the battle” is a good-thing.

G.W. Gras

twitter @GeeSteelio